The company first ran seminars and coaching bootcamps from its headquarters in Hollywood, just above Sunset Boulevard (named Project Hollywood by its household members).
From 2003 it was already running bootcamps and seminars outside of the U.
S., flying dating coaches to other English speaking countries, the UK (London) and Australia (Sydney) to run the coaching programs.
This would be the beginning of better coverage of the European market.
Jeffy and Ozzie would fly out on weekends to different European countries to run the bootcamps.
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